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Specialist Marketing

What’s On Your Plate?

Act as the main POC for internal NFV commercial teams for planning and executing all the needed requirements for the monthly campaigns.
Work closely with the Product team to utilize best-practices for app and web platforms to continuously enhance conversion rates across the funnel.
Handling the planning, preparation and publishing of the NFV tactical communication while ensuring proper exposure and optimization of the listed accounts in a timely manner.
Liaising with the regional creative team and the local commercial teams on all creative material that are needed for campaigns and production purposes.
Manage the sourcing and production of all marketing giveaway materials related to the NFV.
Act as the main POC with suppliers in gaining PQs for all the marketing requirements. Run all received PQs by the marketing manager for final validation and executing the next steps.
Brainstorming and coming up with new creative ideas and concepts for campaigns, activations or influencer marketing to attract the local market and leverage the NFV service.
Build and execute 360 degree integrated and CRM campaigns to drive performance objectives (acquisitions and reorders).
Documenting all campaign communication with screenshots, reports and financial docs on the marketing shared folder.
Prepare post campaign reports and share with the marketing manager with corrective or next steps to pave the way for the upcoming campaigns.
Take data-driven decisions to design campaigns, choose the right channel mix strategy and the right target audience to achieve the campaign objectives.

Social Media

Organizing the monthly calendar (one month ahead) in alignment with the marketing manager based on the plan set with the NFV teams to ensure that the communication is aligned with the brand direction.
Aligning with other team members on the daily posting is secured and previously approved by the marketing manager.
Align with the marketing manager on the influencers communication plan and direction 1 month ahead.
Flag new trends on Social Media and propose content ideas to keep up with the latest digital trends.
Handle social media posts boosting for all local campaigns that are running for short campaign periods and ensure the right optimizations are set up to ensure maximum exposure.
Handling real-time content brainstorming, execution and publishing.
Planning all performance marketing campaigns and submitting briefs in a timely manner to ensure smooth operations.

Events

Assistance from A-Z on ground activations, supplier management, invitation management, event branding and set up and giveaways preparation.
Brainstorming on event themes, ideation and occasions.

Payments

Responsible for double checking the reported costs by the sales team and recording them on the expense sheets with all the finance supporting documents.
Responsible for documenting invoices, PQs and all financial documents received by suppliers, partners and restaurants.